Avanti HCM Software: Brand Strategy + Marketing + Website
Avanti is your partner for all things payroll. Smoother processes, automated workflows, a supported team. We've got you. Avanti helps you bring it all together to make your workdays a breeze.
As a hands-on leader on the Brand & Creative team, I was directly involved in guiding the team in brand strategy, ad campaigns, social and digital, creative development, creative operations and resourcing, and leading everything from strategic planning to building websites.
We transformed a misaligned brand into something engaging, modern, and helpful, by creating brand guidelines and an all-new 85 page Avanti website.
Assets Created
- Creative Strategy
- Brand Guidelines
- Copy & Design
- Website Design & Development
- Digital Ad & Social Content
- Demand Generation
- Integrated Campaigns
